The luxury niche fragrance brand 19-69 was founded by the Swedish artist and product developer, Johan Bergelin. The name of the brand 19-69 is a powerful statement. The year of 1989 represents an era of freedom, tolerance and counterculture. Each scent is composed inspired by a different era, culture or setting from Africa, Europe, the States and Asia. Art, music, trends and cultures have all left their marks on the fragrances both in terms of content, name and packaging. All fragrances are suitable for any gender.